Price analysis of LED street lights

2020-09-15

Price is inevitably treated as a core key point in commercial trade. Everyone hopes to buy products that are cost-effective, high-quality and inexpensive. For street lamp engineering companies, the price of LED street lights is also very concerned.


In some cases, even more attention is paid to the quality of LED street lights, and the price of LED street lamps is blindly concerned. Once again, we warmly remind all outdoor street lamp buyers, remember that you get what you pay for, and be responsible for the outdoor street lamp project. Don’t be underestimated. Inferior products with price slogans confused.


What are the components of LED street lamp price?
If calculated according to the price of the whole set of LED street lights, the main price components are divided into three parts: light source lamps, LED street lamp power supplies, and street lamp poles.
 
To subdivide a bit, it also distinguishes the style and size of the lamp, the wattage of the light source and the brand. The LED street lamp power supply should distinguish between the brand and the wattage. As for the lamp pole, distinguish the height, material, thickness, etc., and some packaging costs, buried Cages are also a small part of the price.
 
On the whole, the price composition of LED street lights is determined according to specific requirements and configurations, and there is no standard pricing. It seems that the price of LED street lights with the same configuration can often be matched with several different prices.
 

How to price the LED street light manufacturers to be suitable?
 Different demand configurations correspond to different prices, so how do LED street lamp manufacturers price them? Generally speaking, the LED street light industry is relatively mature now, the price can be said to be more and more transparent, and LED street light project buyers also understand the price better.
 
Generally speaking, excluding all costs, plus 5%-10% of corporate profits is basically the final market price. The price composition of LED street lights is relatively simpler than that of solar street lights, and it is better to calculate and compare. The price difference under the same configuration is getting smaller and smaller.
 


LED street light price combination
Like most products, in general, the sales price of a physical product is generally composed of: raw materials, parts costs + labor costs + packaging and transportation finished products + corporate rent, accumulated depreciation expenses of machinery + taxes + corporate profits = sales price. What we usually call a discount is that the discount is in corporate profits.
 
Because under the market economy, the same LED street lamp, in the case of the same specifications and the same quality, the cost of raw materials, labor, transportation and packaging are relatively close to each enterprise, or even the same cost. Assuming that the sales price of 1000 yuan LED street light products, of which corporate profits accounted for 10%, which is 100 yuan, then the discount given by the company comes out of this 100 yuan, no matter how discount the company will not reduce the discount rate to More than 100 yuan, the cost is already 900 yuan, and the selling price is less than 900 yuan, how can the company survive?
 
In the same way, if a product with a market cost of 900 yuan, an LED street lamp manufacturer tells you that their selling price is less than 900 yuan, then I can almost tell you that they will not make a profit in this part of the corporate profit, generally The adjustment was made at the cost of 900 yuan. The market price is 1,000 yuan, the general market cost is 900 yuan, and the corporate profit is 100 yuan.
 
At this time, if the company wants to maintain a profit of 100 yuan and the sales price is controlled at 900 yuan lower than the market cost, there is only one possibility, that is, its cost is lower than 900 yuan. This also means that we often talk about cutting corners and poor quality. I will stop here. I believe everyone can understand what I want to express. All sales prices that are lower than the common market cost are attractive prices for inferior products! Please stay away.
 
Then return to the composition of the price of LED street lights, in addition to the business cost, the price of LED street lights basically = lamps with light source + overall hot-dip galvanized light pole + power supply + buried cage + labor, packaging, and transportation. LED street lamp head is composed of lamp shell, reflector, lens (lampshade), light source chip, etc. Different specifications, different brands and even different styles will have different prices. The thickness, material and height of the lamp poles All are price factors, and the type and brand quality of the controller are also different.
 
What I want to express is that the price composition of LED street lights is determined according to actual use needs. At the same time, different brands and different qualities are different. Someone asked me the price of LED street lights before and gave me a specific configuration. On the same configuration, I At least 3 prices can be matched. Of course, the same configuration and different prices depend on the quality brand. This is the same as the inferior product with the slogan of low price.
 
They will tell street lamp engineering companies, especially those buyers with less experience, that their same configuration can be 30% cheaper than their counterparts, that's why. Let me give a counter-example: the light source is of a different brand, and the actual power is 20% lower than the advertised brightness, so the cost of the light source is cheaper, and then the light pole is made of non-integral hot-dip galvanizing, which is cheaper. The light pole is thicker. It is thinner than the industry, and cheaper again. The power supply is a non-intelligent constant current power supply and is cheaper again. Therefore, bargains are made in this way.
 

Cut corners on raw materials, and use low-end and inferior products on core accessories. Of course, the sales price can be sold at lower than the cost price of the industry, but this is not responsible for outdoor lighting projects. Such LED street light manufacturers are not to road contractors. Responsible.